{"product_id":"1980s-heartland-frames-archive-0525","title":"1980s Heartland Frames | Archive 0525","description":"\u003cp\u003eThe Heartland WC 2019-10 reflects the refined, understated character of 1980s eyewear design. Its softly rectangular silhouette features a gently arched brow, subtly upswept outer corners, and curved lower edges, creating a balanced profile with a delicate cat-eye influence. The slim burgundy-red metal frame adds a rich, understated color accent, while the fine construction keeps the overall appearance lightweight and elegant.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFrame Model:\u003c\/strong\u003e WC 2019-10 (Red)\u003cbr\u003e\u003cstrong\u003eDecade:\u003c\/strong\u003e 1980s\u003cbr\u003e\u003cstrong\u003eCountry of Origin:\u003c\/strong\u003e China\u003cbr\u003e\u003cstrong\u003eLenses:\u003c\/strong\u003e Empty, ready for custom\u003cbr\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e Excellent vintage\u003cbr\u003e\u003cstrong\u003eMeasurements:\u003c\/strong\u003e 53-16-135\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eHistorical Context\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003eHeartland is a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003elittle-documented\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e eyewear label associated with frames manufactured in China, with U.S. trademark records for the name “Heartland Collection” confirming use for eyeglass frames and optical goods from \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e1998\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. The surviving frames include classic rectangular and clubmaster-inspired silhouettes, combining plastic browlines with metal lower rims and understated detailing. Its designs reflect a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epractical, everyday aesthetic\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, balancing familiar shapes with versatile styling suited to regular optical wear. \u003cbr\u003e\u003cbr\u003eChinese-made examples place Heartland within the international eyewear manufacturing network that supplied frames to global markets during the late 20th and early 21st centuries. The exact founding date of the Heartland eyewear label and the year it first began producing frames in China are not reliably documented.\u003c\/span\u003e\u003c\/p\u003e","brand":"Heartland","offers":[{"title":"Default Title","offer_id":54319339307192,"sku":"AZYR-1026-18","price":85.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0615\/8814\/4312\/files\/IMG_2563_a2b26a6b-18e9-4a33-a8cc-9c5cc58df17e.jpg?v=1792074627","url":"https:\/\/azyrspecs.com\/products\/1980s-heartland-frames-archive-0525","provider":"AZYR Specs","version":"1.0","type":"link"}