AZYR Specs Launches Honeycomb Crowdfunding Campaign to Fuel Global Expansion and NYC Showroom

AZYR Specs Launches Honeycomb Crowdfunding Campaign to Fuel Global Expansion and NYC Showroom

The NYC-based brand is inviting the community to invest in the future of eyewear.

Press Release

FOR IMMEDIATE RELEASE

New York, NY – September 24, 2025 – AZYR Specs, the New York–based vintage eyewear brand redefining sustainable luxury, has officially launched its Honeycomb crowdfunding campaign. The initiative invites supporters to invest directly in AZYR’s next phase: global expansion, the opening of a Manhattan showroom, and the scaling of its digital platform to transform online eyewear buying into a curated, seamless experience. Through Honeycomb’s platform, investors receive repayment with interest.

The Honeycomb campaign offers tiered rewards for investors, ranging from behind-the-scenes updates and beta testing, to private showroom previews, investor-only dinners, and exclusive one-of-one engraved frames.

Supporters can invest beginning September 24, 2025, at https://invest.honeycombcredit.com/campaigns/AZYR-Specs.

Founded by Maureen Ryza, AZYR Specs has built its reputation by sourcing rare vintage frames from the U.S. and Europe and refining them into one-of-a-kind pieces with custom lenses. What began as a boutique collection has grown into a globally recognized brand, with recent pop-ups in London and Paris, features in music videos and editorials, and retail partnerships with select boutiques.

At its core, AZYR Specs is rooted in sustainability and Ryza’s background in Costume Design. By unlocking access to hundreds of thousands of deadstock frames, the brand is reducing waste and giving timeless designs a second life. In collaboration with a trusted optician, these frames are transformed into custom prescription glasses or sunglasses, allowing AZYR to scale while preserving craftsmanship and exclusivity.

“It has always been about sustainability for us,” said Ryza. “The demand is growing, and we’re inviting our community to help us meet it. This campaign builds the infrastructure we need: a New York City showroom for clients, a digital platform to make vintage eyewear easy to shop, and the foundation to expand globally while staying true to our mission.”

Looking ahead, AZYR Specs is developing innovations that will elevate the online eyewear experience, including lens integration partnerships, facial recognition, mapped style suggestions, and lens simulation tools. At the same time, the brand remains deeply committed to its founding principle: reducing waste and ensuring vintage frames find new life.

Funds raised through Honeycomb will support:

  • Global Expansion (40%): Scaling inventory through strategic acquisitions to meet international demand

  • NYC Showroom (15%): A flagship hub for fittings, consultations, and events

  • Marketing & Contractors (30%): Expanding visibility and building a world-class team

  • Working Capital (15%): Flexibility to fuel day-to-day operations and growth

For press inquiries or partnership opportunities, please contact:
press@azyrspecs.com

 

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